Spoon & Ladle, a family-owned company known to Birmingham for its soup and specialty food offerings, today announced its intention to focus exclusively on wholesale efforts, resulting in the decision to retire its lease in the Pizitz Food Hall.
Spoon & Ladle won’t reopen at Pizitz
The company, which opened its storefront in the Pizitz Food Hall during summer 2019, was most notably known for its rotating selection of small-batch artisan soups, such as shrimp crab & andouille gumbo, Brunswick stew and lemon chicken & orzo. The eatery also offered a variety of specialty items, focusing specifically on incorporating fresh, seasonal ingredients.
“Our decision to not renew our lease in the Pizitz Food Hall was a conscious one: we simply want to focus all of our energy and effort on our wholesale business,” said Kelly Todd, co-owner and business manager of Spoon & Ladle. “We’ve seen great success partnering with local eateries and grocers to market our products across central Alabama, and now we want to be sure we’re best positioned to grow that arm of our business further throughout the state.”
A new focus on wholesale
Spoon & Ladle has been active in the wholesale sector since 2014. The company currently works with a variety of Birmingham-area stores and restaurants, most notably including Piggly Wiggly, Harvest Market, Beef O’Brady’s and Great Harvest Bread Company. The company is also a frequent participant in the Market at Pepper Place, as well as the owner of a Spoon & Ladle retail outlet in Pelham. None of these activities will be affected by the shift in the organization’s business strategy.
“While our location in the Pizitz Food Hall will no longer be our everyday focus, we have appreciated the support we’ve received from the Food Hall’s management and from our loyal fans,” said Monty Todd, co-owner and executive chef of Spoon & Ladle. “We’re excited about the new opportunities that wholesale has in store for us and feel comforted knowing that Spoon & Ladle enthusiasts will still be able
to easily find and purchase their favorite products.”
Spoon & Ladle is owned by Monty and Kelly Todd, who will continue to oversee the company’s operations as it transitions exclusively to the wholesale sector. Over the coming months, the organization hopes to expand its product reach into regional and local grocery stores in untapped markets across the state.
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