The great grocery giveback will provide groceries for the unemployed

grocery giveback

The Great Grocery Giveback, which provides a full week’s worth of groceries to those who have been furloughed or laid off as a result of COVID-19, has launched with support from founding sponsors Tito’s Handmade Vodka, Sysco Corporation and the Young Professionals of Birmingham (YP).

The Great Grocery Giveback

In collaboration with Tito’s, Sysco and YP, each week a generous sponsor will make a donation to aid efforts in feeding these individuals in need and their families. With the help of sponsor donations as well as donations from the public, groceries will be purchased for as many families as donations allow. The mission of The Great Grocery Giveback is to spread the love to as many people in need as humanly possible on a first-come, first-served basis. With current sponsorship and donation efforts, the initiative will provide bags of groceries to 200 people in its first week, which starts Monday, April 20.

Qualified individuals can register each week at this link to be eligible to pick up a Great Grocery Giveback box of groceries at a designated location of their choice. Registration will begin each week on Sunday at noon and end the following Wednesday at 2 p.m. unless tickets sell out prior to the registration close. Notifications will be sent by email. Pickup is every Friday at the distribution location and time selected during registration. Each week a “grocery list” will be created that will consist of items selected by a Sysco representative. That list will be determined based on three main components: cost-effectiveness, versatility and suitability for a well-rounded meal plan.

The first week’s groceries from the Great Grocery Giveback are sponsored by Tito’s Handmade Vodka, Anheuser Busch and Stella Artois.\

Recipients of groceries this week will each receive the following:

  • 5 boneless skinless chicken breasts
  • 3 Idaho potatoes
  • 1 lb. fresh green beans
  • 1 lb. broccoli cuts
  • 1 loaf of bread
  • 1 gallon of milk
  • 1 dozen eggs
  • 1 lb. margarine
  • 12 oz mixed cheese
  • 3 oranges
  • 1 lb. cavatappi pasta
  • 3 individual bags of Chex Mix Snack Packs

grocery giveback

In addition to the founding sponsors of the Great Grocery Giveback, this could not be possible without the generosity and support from sponsors such as Bama Bud/Anheuser Busch, Stella Artois, Red Diamond Coffee & Tea, Style Advertising, Campesino Rum, Sidewalk Film Festival, Birmingham Restaurant Week, B&B Beverage Management, Black Market Bar and Grill and Courtyard Oyster Bar and Grill.

Donations can be made directly to the initiative via the Great Grocery Giveback Venmo account: @GreatGroceryGiveback. Follow the Great Grocery Giveback on Facebook and Instagram at @GreatGroceryGiveback and use the hashtag: #GreatGroceryGiveback. Please tag sponsors, including @TitosVodka, @YPBirmingham, and @Sysco_Corp and use their associated hashtags: #GreatGroceryGiveback #LoveTitos #YPBirmingham #SyscoCares.

For more information about how to sign up to receive groceries, how to become a sponsor or how to volunteer, please visit or e-mail

Tito’s Handmade Vodka

grocery giveback

Tito’s Handmade Vodka is America’s Original Craft Vodka. In 1997, Bert “Tito” Beveridge obtained the first legal permit to distill in Texas and created Tito’s Handmade Vodka. Tito’s distills its corn-based vodka using old-fashioned pot stills and the vodka is naturally gluten-free. Tito’s Handmade Vodka is distilled and bottled by Fifth Generation Inc. in Austin, Texas, and is available in Liter, 1.75L, 750ml, 375ml, 200ml, and 50ml sizes. For more information, visit

Sysco Corporation

grocery giveback

Sysco is the global leader in selling, marketing and distributing food products to restaurants, healthcare, and educational facilities, lodging establishments and other customers who prepare meals away from home. Its family of products also includes equipment and supplies for the foodservice and hospitality industries. For more information, visit

Young Professionals of Birmingham

grocery giveback

Young Professionals of Birmingham’s values are simple: to connect, socialize and network with young professionals in the Birmingham area. Whether someone new to the city or a long-time local, Young Professionals of Birmingham wants to help grow their career and have fun while doing so. For more information, visit

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